Some huge breaking news here. Not long after the James Bond film No Time to Die had its release date pushed back because of the Coronavirus outbreak the SXSW festival has been canceled due to fears of the virus. This has been speculated about in the past few days, since a number of companies had pulled out of the fest, so it ultimately makes sense. It’s undoubtedly a shame, but one supposes it’s better to be safe than sorry when dealing with something currently not being particularly well handled by the powers that be. Regardless, it sucks for all those who look forward to SXSW each year. Here is the press release making the announcement: The City of Austin has cancelled the March dates for SXSW and SXSW EDU. SXSW will faithfully follow the City’s directions. We are devastated to share this news with you. “The show must go on” is in our DNA, and this is the first time in 34 years that the March event will not take place. We are now working through the ramifications of this unprecedented situation. As recently as Wednesday, Austin Public Health stated that “there’s no evidence that closing SXSW or any other gatherings will make the community safer.” However, this situation evolved rapidly, and we honor and respect the City of Austin’s decision. We are committed to do our part to help protect our staff, attendees, and fellow Austinites. We are exploring options to reschedule the event and are working to provide a virtual SXSW online experience as soon as possible for 2020 participants, starting with SXSW EDU. For our registrants, clients, and participants we will be in touch as soon as possible and will publish an FAQ. We understand the gravity of the situation for all the creatives who utilize SXSW to accelerate their careers; for the global businesses; and for Austin and the hundreds of small businesses – venues, theatres, vendors, production companies, service industry staff, and other partners that rely so heavily on the increased business that SXSW attracts. We will continue to work hard to bring you the unique events you love. Though it’s true that our March 2020 event will no longer take place in the way that we intended, we continue to strive toward our purpose – helping creative people achieve their goals. Hopefully the people of Austin stay safe and this is just out of […]